The marketing mix is a foundational model in marketing that has traditionally been dominated by the 4 P’s: Product, Price, Place, and Promotion. However, this model has evolved, expanding to include three additional P’s—People, Process, and Physical Evidence. Together, these 7 P’s offer a comprehensive framework for executing and evaluating your marketing strategy. Let’s explore […]
The Art of the Review In today’s short-attention-span, digital-everything world, reviews can make or break your brand. And whether that’s fair or not, it’s still true. We get a lot of panicked calls from organizations who have received negative reviews and need help combatting them. While we can’t work miracles, there is a lot we […]
If your current marketing strategy feels stale or underperforming, it’s time for a refresh. At C-360 Agency, we specialize in breathing new life into campaigns through creative storytelling and smart digital tactics. As a results-focused social media marketing agency Baltimore businesses trust, we blend data with innovation. Our team also delivers performance-driven PPC solutions as […]
For small businesses in this competitive environment, having a solid marketing strategy isn’t just beneficial—it’s essential. The right marketing plan can elevate a small business, providing a clear path to growth and success. Here’s a closer look at the limitless benefits that strategic marketing offers to small businesses. Strategic marketing plays a crucial role in […]
Artificial Intelligence (AI) is all over the news and is officially considered The Next Big Thing. At C-360 we are embracing it — with caution. Mike DeMos, President and CEO I believe that it will kneecap traditional marketing agency models over the next 12 months. Because of this, the C-360 team is pouring resources into […]
The C-360 Agency Welcomes Graphic Designer Rick DuBois The C-360 Agency, a full-service integrated communications agency specializing in marketing strategy and brand expansion through a CMO model that includes public relations, social media, digital and paid advertising, is excited to announce the newest addition to their creative team, Rick DuBois, who joins as a senior […]
Revolving Door Agency Moves: C-360 Agency, Crosby, PRX & More By Kaila Mathis on Jun. 8, 2023 – 2:30 PM https://www.adweek.com/agencyspy/revolving-door-agency-moves-c-360-agency-crosby-prx-more/181413/ This Thursday, we’re celebrating a number of new product offerings, partnerships and moves towards innovation within a constantly evolving industry. Association of National Advertisers The Association of National Advertisers (ANA) updated its services agreement template. The […]
by Jeffrey Davis | Apr 5, 2022 The C-360 agency, an integrated communications agency specializing in public relations, marketing, social media and digital strategy and advertising, has received the Veteran-Owned Small Business Enterprise (VSBE) certification from the state of Maryland, Department of Veterans Affairs. The VSBE certification enables the veteran-owned marketing communications firm to help state contractors meet […]
The C-360 Agency Adds Corporate Marketing & Communications Leader Ellen Hoover as Senior Account Executive BALTIMORE, MD (July 19, 2023) – The C-360 Agency, a full-service integrated communication agency specializing in marketing strategy, public relations, social media, digital strategy, and paid advertising, today announced the hire of veteran corporate marketing and communications leader Ellen Hoover […]
Increase Conversions up to 20% With Intent Marketing In the world of marketing, once upon a time you chose a channel, sprayed your message out at a large, broadly defined demographic audience, and hoped that it would hit at least a few potential customers. But times have changed … and they keep changing. In fact, […]
