10 Marketing Trends That Are All Set to Rule 2024

2024 is poised to be the year of rapid and redefining changes when it comes to marketing. Riding the wave are top marketers crafting compelling

I remember asking my dad how one of my friends got so lucky to have a new bike. He said, “There is no such thing

Revving Up Resilience — Lessons from Dirt Bike Racing I have been riding and racing dirt bikes in an endurance series since 1990. I rose

We all have our own version of the bad-client story. For small business owners like myself, the allure of a new, big-name client or big

Keswick, a not-for-profit nursing home and aging services provider serving Baltimore for 140 years, , has selected the C-360 Agency as its agency of record

Stepping into the role of a marketing manager can be as daunting as it is exciting. You’re expected to hit the ground running, develop interesting

Businesses and marketers are always seeking innovative ways to improve efficiencies in marketing operations. And while many new technologies and systems tweak the efficiency needle,

Seven Essential PR Lessons Worth Learning Jeff Davis, Senior Public Relations Strategist Anyone who has worked in public relations has experienced those moments where we

The idea of replacing human talent with Artificial Intelligence (AI) in marketing departments has stirred up a veritable hornet’s nest in the business world. Some

The marketing mix is a foundational model in marketing that has traditionally been dominated by the 4 P’s: Product, Price, Place, and Promotion. However, as

The Art of the Review In today’s short-attention-span, digital-everything world, reviews can make or break your brand. And whether that’s fair or not, it’s still

Signs Your Marketing Strategy Needs a Refresh  Declining Engagement: If your engagement rates on social media, email open rates, or website traffic are on a

For small businesses in this competitive environment, having a solid marketing strategy isn’t just beneficial—it’s essential. The right marketing plan can elevate a small business,

In the expeditiously developing sphere of marketing, Artificial Intelligence (AI) has emerged as a new force, redefining how companies strategize, execute, and measure the success

Attending a marketing workshop hosted by a C-360 Agency Marketing Manager, powered by Robotic Marketer, is an exciting opportunity to use the latest AI technology