Understand Your Market, Your Customers and Their Motivations

Using big data, we identify actionable customer trends and build marketing strategies that work.  Plan before you spend to ensure the highest response.

Learn to Leverage Your Data

Our proprietary platform provides our customers with access to big data, providing insights into customer behavior and guiding the creation of an effective marketing strategy. Here is how we work.

Understand Your Customers

It’s amazing what big data tells us! Uncovering the little things that matter to your customers makes a HUGE difference in your results.

Build Your Marketing Plan

Don’t be fooled by popular trends or egos. When your marketing plan is built on data, you get measurable improvements and results.

Increase Your Business

When you know your audience and connect with them from their point of view, they engage. More engagement drives more business.

Your data combined with our analysis will improve the return on your marketing spend.

Big data is now available at a reasonable cost.  You don’t have to be a fortune 100 company to  understand your customers buying behaviors.

Big Data Drives Effective Strategies

Using our proprietary modeling method, we append 500+ demographic and physco -graphic attributes to each customer and define the personality traits that influence their buying behaviors.  Are your customers motivated by quality or discounts?  We can tell you!

Drive Higher Response Rates

Increase your response rate by talking to your customers about what’s most important to them! When you define your customers and their motivation, it’s easier to build your marketing machine with confidence.

Here Is How Our Process Works

You should know what attributes separate your best customers from your worst. Target your best customers, and avoid wasting your marketing dollars on the worst. Your customers will be happier and so will you!

Discovery & Data Analysis

Do your customers see you the same way you see yourself? Know for sure what motivates your customers, and influences your brands perception in your market.

Customer Insights Playbook

Follow our playbook that defines your customers’ motivations, heat maps that define your markets and key drivers to your customers buying behaviors.


Apply the playbook to your marketing efforts and watch the response rates grow.  Customers buy from people who relate to them most effectively.

What Our Customers Are Saying

Know what motivates your customers to buy and find more like them

Stop guessing about what motivates your customers to buy. Big data provides incredible insights into consumer behaviors. Talk to our team about how knowing your customers can improve your marketing and grow your business.